Episode 13 (originally aired 1st March 23) This week we took some time to hear about the many ways Precious Sparkle in Perth has changed and adapted through the years into the amazingly eclectic and diverse shop they are now. Thanks so much for taking the time to talk to me Dawn, I really appreciate … Continue reading Transcript for the #PerthshireHour Podcast Ep. 13 : Spring at Precious Sparkle, a Facebook Paywall?!, and a call for Authors
Do brands have a mind of their own?
It's common to assume that copywriting is separate from branding. However, when you take away the logo and colour scheme of your favourite brands I'd wager that there is still something left behind; perhaps it's something subtle but it's undeniable that there's something there. I would go so far as to suggest that it is, … Continue reading Do brands have a mind of their own?
Reports
Reports are a standard part of our working lives. However, writing them doesn't have to be. It isn't 'cheating' to outsource some of the workload, leaving you to get back to the day to day practicalities of your work. My academic and corporate background familiarised me with a host of presentation formats to suit most … Continue reading Reports
